
Why? It’s not obvious, but it is insightful. Wordsmithing, for example, allows John Mark McMillan to transform the truth of God’s love into a scandalously vivid image in his song " How He Loves": “heaven meets earth like a sloppy wet kiss” I bet your grandmom never used that as an example of God’s love for you. We celebrate that we can excavate the old and the unchanging at Good Shepherd Church.īut moving from obvious to insightful does involve both wordsmithing - a task that takes much time, many failures and hours of energy - and observation - the ability to notice and articulate what is subtly true and yet painfully ignored in many people’s lives. See, moving from obvious to insightful doesn’t mean finding new truths.

We gotta get more people coming to church.Īll those sermonic points are true.The church needs more togetherness and more unity.(The only way to make that platitude worse is to say “God loves you and I.” He doesn’t. Sermons become obvious when they resort to platitudes like these: In fact, I believe that “The Captain Obvious” trap is one of the church’s great sermon killers. What we’d like to know is how does Djokovic have such superhuman flexibility, what is it like to return Isner’s serve, or what about Nadal’s grip makes such topspin possible? Such information would move the commentary from the obvious to the insightful. all observations that are, well, obvious.


One of the commentators on the Tennis Channel, for example, is notorious for telling viewers that “Wow, Novak Djokovic is really flexible,” or “Man, can John Isner serve,” or “Rafael Nadal puts so much topspin on his forehand”. I have noticed in the communication field that it is all too easy to succumb to the “Captain Obvious Trap.”
